JELL-O | Pudding Prix

 

Jell-O Pudding found a small sub-culture of pudding eating challenges on YouTube and took the task to the next level by partnering with Major League Eating and 5 top-ranked competitive eaters. With a set of rules and a spoon, the professional eaters set the bar for the fastest possible times. Anyone could challenge the time by uploading their video to YouTube.

What I did: Lead Producer

 
DigitalRandall Fransen